Consignment

When companies invest in season tickets, they often do so with the best intentions—entertaining clients, rewarding employees, and building strong relationships through shared experiences. But sometimes, even with the best planning, companies end up with more tickets than they can use. What happens is the person who buys the tickets, isn’t the one executing and the message is lost. It becomes someone’s “ other duties as assigned” 

That’s exactly what happened to one of our clients, a regional bank that found themselves holding excess tickets they couldn’t utilize. With Ticketnology’s Consignment Services, they were able to turn this challenge into a profit-generating opportunity.

The Challenge

The bank had purchased 8 season tickets for a major league baseball team, intending to use them to entertain clients, partners, and staff throughout the season. However, as the season progressed, it became clear that there simply wasn’t enough interest among their staff or client base to use all the tickets.

  • Low attendance interest: While baseball is a popular sport, it wasn’t resonating with their core client demographic, who had more interest in basketball and golf events.
  • Too many games, too few attendees: With games happening frequently, the bank found themselves struggling to fill the seats. Often, leading to last minute invites which does more damage than good. 
  • Unused tickets leading to wasted resources: They faced the risk of letting premium tickets go unused, resulting in a potential financial loss.

 

The bank needed a solution to offload their excess tickets in a way that wouldn’t disrupt their client relationships or operational focus. And stay complaint with their internal processes.

The Solution: Ticketnology’s Consignment Services

When the bank realized they had more tickets than they could use, they turned to Ticketnology’s Consignment Services for help. Our platform offers companies the opportunity to sell unused tickets efficiently and seamlessly, recouping costs and even generating revenue. Here’s how it worked for them:

  • Ticket Listing and Sales Expertise: Ticketnology’s team handled the entire resale process, listing the excess tickets on trusted platforms where they would attract the highest interest.
  • Dynamic Pricing Optimization: By leveraging market data and our dynamic pricing tools, we ensured that the tickets were listed at competitive prices, maximizing the likelihood of sales while capturing top dollar for premium games.
  • Hassle-Free Management: The bank didn’t have to worry about monitoring platforms or responding to buyers. Our consignment service took care of everything from start to finish, freeing up their team to focus on client engagement and other priorities. Including payment back from various sites thru one platform.

Results: Over $15K in Profit from Excess Tickets

By using Ticketnology’s consignment services, the bank was able to turn what could have been a financial drain into a revenue stream. Here’s the impact:

  • $15,000+ in Profit: After selling off the tickets they couldn’t use, the bank profited over $15,000—after Ticketnology’s fees.
  • 91% of the Unused Tickets Sold: Once the events to sell were identified, the Ticketnology team got to work selling 91% of the tickets.
  • Time and Effort Saved: The bank’s team didn’t have to spend hours managing the resale process, with Ticketnology handling everything from listing to fulfillment.

By working with Ticketnology, the bank was able to recoup their costs, generate profit, and maintain their focus on client relationships without the burden of unused tickets. Literally money wasted into a revenue generator.

Key Benefits of Ticketnology’s Consignment Services
  • Profit from Unused Tickets: Instead of letting valuable tickets go to waste, companies can sell them through our platform, turning excess into profit.
  • Insights into tickets: The bank now has a better understanding of how many tickets to purchase in the future after this first year of ticket utilization and resale reporting. 
  • Hassle-Free Ticket Management: We handle the entire resale process, from ticket listing to buyer management, so your team can focus on what matters most.
  • Full Transparency: Track the progress of ticket sales and see the real-time value of your consigned tickets through our platform.

Conclusion

For companies like this regional bank, having too many tickets doesn’t have to be a burden. Ticketnology’s consignment services turn excess tickets into a profit-generating opportunity. With over $15,000 in profit from unused baseball tickets, this client was able to reinvest those funds back into their business, all while saving time and avoiding the hassle of ticket management.

Ready to transform your ticketing operations in 2025?

Schedule a demo with our team and learn how Ticketnology can help you streamline your ticket process and boost ROI.