How Brands Can Leverage the

2025 NFL International Game in São Paulo to Build Global Relationships

The NFL is heading back to Brazil.

On September 5, 2025, the Los Angeles Chargers will face the Kansas City Chiefs in São Paulo—marking the NFL’s second-ever regular season game in South America. And for forward-thinking brands, it’s more than a historic kickoff. It’s a cross-border business opportunity.

With activations and client engagement moments expected to start as early as August, this is your chance to connect with Latin American decision-makers, deepen relationships with global clients, and elevate your ABM or sales strategy on an international stage.

🌎 Why This Game Matters for Global Business

This NFL International Game isn’t just about football—it’s about influence. Held at Neo Química Arena (Arena Corinthians), the event will attract:

  • Top LATAM executives and high-level decision-makers
  • U.S.-based clients and partners with international operations
  • Investors, media, and tech influencers from across the Americas

It’s a rare moment where culture, business, and sport converge—and your brand can be at the center of it.

🥂 Pair Premium Access with Hospitality

To maximize impact, don’t just send tickets—build curated experiences.

Use premium seating and exclusive hospitality—such as private receptions, branded suites, or VIP dinners—to create high-value moments with strategic accounts. Whether you’re entering the LATAM market or strengthening international relationships, this is your moment to stand out.

Think: Account-Based Marketing on a global playing field.

🎯 Don’t Just Watch the Game—Activate Around It

The NFL’s return to Brazil isn’t just a marketing moment. It’s a relationship opportunity—and a powerful platform for growth.

Invite key clients. Engage international prospects. And deliver a premium experience they’ll remember long after kickoff.

Want to learn how Ticket Booth helps top brands turn events into sales momentum?

Schedule a demo and discover how to turn your ticket strategy into business results.

Get in Touch

Looking for more information or want to schedule a free demo? Let’s chat!

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